OK, Boss, let’s talk marketing. Putting the word out about yourself might be the single most important thing you can do as an entrepreneur. People often seem to forget that no matter what stage you may be at in your business, if you don’t actively try to interact with your audience and reach out to ...
Learning Everything You Need To Know From Your Customer
If you expect to succeed in business, you have to know that you don’t get to the top alone. It’s not just about your gifts and talents, the employees on your team or the partnerships you strike up. Your customers are a significant factor in determining whether your business will survive or not. Understanding your ...
New Entrepreneur Basics: Visibility and Mindset Matter
The number of people who are starting businesses is at an all-time high. Many want to take the leap of faith, and all do so with expectations of success. Kudos to everyone one of you for taking on the challenge of entrepreneurship. It does, however, behooves anyone who owns a business to exercise due diligence ...
You Get Out What You Put In: What’s Your Relationship With Your Employees?
As the owner of a business, you have a lot of things to think about and focus your efforts on daily. In fact, you can often have so much to consider that it can become genuinely overwhelming. However, if there's one thing that can make running any business a lot easier, it's having the right ...
The Customer Experience Is Everything
If you run a company, whether online or offline, your customers are going to be a very integral part of your business model. No matter how great your products or services may be, it takes loyal, repeat customers to produce consistent revenue. Therefore, it matters a great deal how and how often you show your ...
Here’s Why Remote Working Arrangements Are A No-Brainer
Even in this high-tech era, the idea of allowing employees to work remotely is something many business owners are still reluctant to do. These employers assume that their employees won’t work as hard in a remote setting as they would in a conventional office and, as a result, the overall productivity of the company will ...
